Ensures consistent signals for search engines, aligns users with your priority products and services, and informs future SEO efforts including metadata, and on-page recommendations for new and existing content. Keyword Mapping – Keywords organized by theme and assigned to target pages on your website.This informs our actionable strategic plan. Legacy Keyword Audit – Analysis of existing keyword coverage to identify low-hanging fruit, mitigate risk of pursuing new keyword at the expense of current money makers, and prioritize on-page optimization efforts.This informs content optimization and improves organic visibility. Keyword Research – Strategic research to identify what keyword phrases are being searched for, including an assessment of SERP competitiveness, and conversion potential.– seo agency) to deliver a comprehensive user experience. – healthcare SEO, SEO for SaaS), and transactional (ex. – on-page SEO, technical SEO audit), verticals (ex. – search engine optimization) with queries related to specific specialization (ex. Our keyword strategy will balance broad, generic queries (ex. Optimizing your content for user intent satisfies the needs of both users and search engines. When we leverage your industry expertise with our SEO team, we keep you ahead of the competition - maximizing organic search traffic with the ultimate goals of engagement and conversion. Some of the tactics we use to power these strategies and achieve measurable goals include: Finally, we set up measurement parameters to iterate our approach over time, expanding the keyword footprint as we gain new rankings and efficiently leverage budget.Then we develop a custom SEO strategy that gets your content in front of the users searching for your keywords.
Our first step is to gain a deep understanding of your industry and what’s important to your audience.By identifying all the different variations a user might search, we design and execute an on-page content strategy to secure top rankings and drive users directly to your target landing pages. At Knucklepuck, we understand that every business is different, just like every industry, every target market, every keyword, and every user is different.Ī good SEO strategy identifies and captures user intent that already exists around your core products or services.
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